Feature Study: Account Creation
& the Perception of Quality

First impressions are important for people and UI alike. Your startup experience sets the tone for any sense of quality or perceived performance in the product.

First time start up and sign in

Perceived performance is the measure I would refer to as opposed to actual performance when judging speed and responsiveness while testing workflows. I've conducted tests where a measure of "too many clicks" did not correlate to the actual number of clicks, and "the interface was responsive" did not correlate to differences in the time a UI element's load time actually took. In other words, perception is reality.

Perception is Reality

Speed and effort are not the only things a user is evaluating when they interact with UI, and they don't compartmentalize their observations. A positive regard for the quality of visual styling can carry over to effecting the perception of performance and ease-of-use. For that reason, I advocated for an introduction to the product via a responsive and sleek account creation and start up experience that gave a sense of quality, responsiveness, and tied into the interactions and visualizations one would encounter on the main Dashboard.

Below you'll see pages from specs I produced that describe the start-up and account creation workflows for the product.

Account creation and login forms

Background animation during account creation

The background animation

Animation follows in transition to the dashboard

The UI walkthrough. Inline documentation example 1

Inline documentation example 2

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Alex Sawsienowicz


UX Designer

Alex Sawsienowicz
500 Railway Ave. #303
Campbell, CA 95020
(408) 839-5430

Email Address
alex.sawsienowicz@gmail.com